Differences Between Internet and Television Advertising | 31 Years Video Experience with Jim Costa

With the invention of online advertising, the way that we produce video ads has had to evolve. In this video, we dive into the difference between tv commercials and social media ads and examine how this new medium has altered the way we produce commercials.

Jim Costa has been doing video production for the past 31 years and has first hand experienced all the changes. He still produces TV ads today and discusses how he re-purposes that footage to edit ads for digital advertising.

Considering his years of experience, I was excited to capture his thoughts on what's next in video and how he feels business owners should use video in business today.

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Differences Between Internet and Television Advertising | 31 Years of Video Experience with Jim Cost

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