There are plenty of variables to consider when testing an SEO campaign. Measuring your ongoing progress is critical for success, but how can you truly gauge the performance of SEO? Just as keywords are imperative to general SEO, knowing the rankings for all of your keywords each month is just as important. At the very least, if a marketing company is in charge of your company’s SEO strategies, you should be getting monthly progress reports from them that include reports on the position of your keywords and your monthly traffic. If the results don’t show general positive movement, it’s time to change your strategies.
One of the greatest benefits of measuring your SEO success, is your ability to improve it.
Visit our website at to learn more about SEO strategies or call us at (614) 254-5090 for a consultation on how to gauge your SEO success.
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